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FashionIndia·2024

Brand and e-commerce presence for a fashion label

A more distinct online identity for a fashion brand.

Rekenekt
Fashion
Sector
E-commerce
Channel
Brand
Primary scope
India
Market
Overview

Worked on the visual identity and digital storefront-facing brand presence for Rekenekt — building a more distinct online presence aligned with its fashion identity.

The challenge

The brand needed a more cohesive visual system across online customer touchpoints to stand out in a crowded fashion landscape.

Our approach
  1. 01Sharpened identity-facing digital presentation across the storefront experience.
  2. 02Designed storefront-facing assets that read as one brand, not many.
  3. 03Set presentation direction to keep brand consistency over time.
Outcome

A stronger and more cohesive online brand impression aligned to the label's identity.

Services delivered
BrandingFashion PresentationDigital Experience

More work

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