FashionIndia·2022
Brand refresh and e-commerce presentation for a fashion label
Elevated digital presence aligned with the label's identity.
Fashion
Sector
E-commerce
Channel
Refresh
Engagement
India
Market
Overview
Worked on brand refresh direction and digital commerce presentation for Flagfin — aligning the label's online presence with a more elevated fashion identity.
The challenge
The digital experience needed to feel more aligned, elevated, and brand-consistent across storefront and product pages.
Our approach
- 01Refreshed the brand's visual direction for a more elevated digital presence.
- 02Designed storefront and product experience improvements.
- 03Tightened presentation consistency across customer touchpoints.
Outcome
A stronger and more cohesive online brand impression with improved product and storefront presentation.
Services delivered
Brand RefreshFashion E-commerceVisual Direction
