Sad Night Dynamite’s Album: Embracing AI Controversy
Sad Night Dynamite’s debut album campaign has ignited considerable debate, particularly surrounding its use of AI and provocative marketing strategies. The duo, known for their innovative fusion of genres, utilized AI-generated visuals and stunts designed to provoke strong reactions on social media. While some critics argue that such tactics undermine artistic integrity, Sad Night Dynamite […]
Instagram Replaces ‘Following’ Feed with AI Recommendations
Instagram has made a strategic decision to forgo the introduction of a “following only” feed, a feature that would have displayed content solely from accounts users follow. Instagram Chief Adam Mosseri explained that prior testing of this feature resulted in lower engagement rates and reduced user satisfaction. Users spent less time on the app, and […]
Genius.AI Collaboration With ClickBank For AI-Enabled Digital Marketing
Genius.AI, the developer of the fastest-growing AI-driven marketing solutions, has announced that it has entered into a strategic partnership with ClickBank, one of the world’s affiliate marketing leaders. The highly strategic partnership now brings AI tools to ClickBank’s vast network of affiliates and makes content creation not only faster but quicker for marketers. This strategy […]
Brisk Iced Tea Ad To Attract Gen Z
Brisk Iced Tea, the brand that has ownership of the two renowned players ”PepsiCo” and “Unilever,” has transformed their advertisement campaign to match the taste of Gen Z. In the new ad campaign, they are harnessing the technique to focus on human craftsmanship, irrespective of the technological advancement in place. Brisk Iced Tea chose to […]
UAE Mandates Women On Board
UAE has taken a key step towards sustainable development and gender equality. Driving diversity and empowering women in leadership roles, the Emirates has mandated female representation in private company boards. Private joint-stock companies in the UAE will be required to have at least one woman on their board of directors starting January 2025, under a […]
Fintech Revolution in MENA: “Send Now, Pay Later” using Botim
Astra Tech has truly made a significant revolution in the financial market of the MENA (Middle East and North Africa) region through its fresh launch of the “Send Now, Pay Later” (SNPL) service using Botim UltraApp. They have become the first of its kind to offer this service in the MENA region. This has resulted […]
